BTS all the time carry out properly on YouTube, whether or not they have one thing new to share or not. Followers of the South Korean septet are always watching (and rewatching and rewatching once more) their favourite movies from the band, tuning in to stay performances, catching previous clips from TV reveals and concert events and indulging within the countless trove of different types of content material the Okay-pop powerhouses share with their followers.
Final week, BTS’s views on YouTube exploded, and their library of movies racked up an unimaginable 549 million views, or greater than half a billion performs. Most of that spotlight was because of the discharge of their new single “Butter,” which opened because the most-watched visible on the planet, debuting at No. 1 on the corporate’s chart with 235 million clicks.
Whereas they nearly all the time rank among the many high 10 greatest names on the platform, the group’s efficiency final week wasn’t simply spectacular, even for them, it was particularly profitable.
In accordance with a current article printed by Enterprise Insider, YouTubers could make anyplace from $500 to $2,500 for each 100,000 views on the location. That’s an estimate generated by chatting with a number of creators on the platform, so whereas it’s inconceivable to say if BTS is working inside that body, it’s an informed guess.
Performing some fast math to interrupt down BTS’s half-billion-plus views in a single week, it appears just like the band could have earned anyplace from $2.745 million and $13.725 million on YouTube in simply seven days. That’s greater than the overwhelming majority of content material creators will make in a 12 months, and taking these sums aside even additional, the quantity the act could have collected each hour is astonishing.
Utilizing these numbers, it seems attainable that BTS might have earned between $16,000 and greater than $81,000 each single hour of final week. That sum doesn’t bear in mind streams on platforms like Spotify, Apple Music, Pandora and numerous others, nor gross sales of the track and its remixes on websites like Amazon
One factor is evident: “Butter” isn’t only a international hit, it’s an enormous moneymaker for the band, the songwriters and the group’s administration firm HYBE…and it’s simply getting began.